Printed Produce.

Graphic design is a specific field of art and design activity aimed at creating visual messages which are distributed via mass media, printed media inclusive.

The results of the artistic work of the graphic designer can be embodied into a various printed matter. Creating the printed matter comprises a wide range of produce – leaflets, flyers, informational news-letters, greeting cards, advertisements, posters, booklets, brochures, blanks, personal cards, illustrated and made-up magazine, newspaper and book pages.
 

Creating Personal Cards

A personal card usually contains the following informational block elements: the logo of the owner or the company it represents, company name, first, second and last names of the card-holder and, if it is required, the position, address, office and home phones; if available – fax number, e-mail address and company web-site.
 

Creating Blanks

The best business blank is a blank which people enjoy using. It is well-structured, reads well, provides enough space for filling in. It is difficult to value the importance of such a business blank. Badly-designed blanks may easily cause difficulties for the business both within and beyond the company.
 

Creating Calendars and Day Planners

Calendars and day planners have a specific design. Their graphic design is extremely various and mainly depends on the aim, size, fastening technique and etc. 
 

Creating Flyers, Greeting and Invitation Cards

Invitation cards, flyers, greeting cards are a richly decorated composition, illustrated with a certain text. Greeting and invitation cards, flyers can be of any form and structure, depending on a particular case.
 

Creating Booklets

The booklet is a non-periodical edition which is a sheet of paper folded in definite ways. The form of the booket is used to print short guide-books, advertisements, informational materials, bulletins, news-letters, theatre programmes etc.
 

Creating Packaging

Packaging is a specific type of printed produce. The best samples of packaging help to preserve the quality of the produce as well as promote it and inform the customer about its characteristics. Packaging has to stimulate the customer to purchase the product, be easy to remember and recognize.
 

Creating Brochures

The brochure is one of the most popular types of mass printed produce. The brochure is a small in size edition, consisting of some sheets of paper and padded into a book, protected from the invironment by the cover.

Firstly, the brochure excites customers’ curiosity, then, presents the matter of the attention, after that – discusses customers’ needs and, finally, explains the ways and means with the help of which your company is able to meet the needs of the customers. In visual terms it is the bends between brochure’s pages that separate separate levels of presenting all the materials.
 

Creating Magazines

The magazine is a periodical edition, containing articles, summaries, literary works, usually illustrated with pictures, photos and advertising blocks.