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Main page > Our projects > Print design > EquiFruit |
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EquiFruit Задача: Designing a range of juice packaging It was required to design the packaging of such juices as orange, apple, peach, multi-fruit.
Designing juice packaging.The key message of the packaging design was to display the freshness and quality of the produce.
The packaging design was based on the effect of the fruits falling into water.
Designing 1 and 0.2 liter packages of juice for the Kazakhstan market resulted in approving the following model:
After the design being approved, there was created a pattern in accordance with Tetrapak’s requirements for packaging production.
There was also created the design for juice packaging in a contrastive colour lay-out against a dark background.:
The process of designing the juice packaging comprised a few stages, and here are some of them:
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